How far is it possible for us to maintain a sense of identity in the face of increasing globalisation?

sense of identity
  • towns and cities across the world have identical shops with identical content
  • trans-national corporations have the financial power to influence governments and ensure they penetrate local markets
  • the power of the strongest economies makes it difficult for smaller countries to compete on their own
  • national identity is preserved through culture, sport and language
  • it is difficult to evade international legal requirements
  • individuals choices reflect their own styles and tastes.
  • this is an age of multiple identities